Bombitas Spot
- Client:
- Brioche Pasquier Recondo
- Year
- 2023
- Country
- Spain
Overview
In 2023, Brioche Pasquier Recondo launched a campaign to promote its new product: Chocolate Chip Brioche Rolls. Our objective was to highlight the tenderness, flavor, and quality of these rolls through a dynamic and visually appealing spot that connected with families and pastry lovers. The campaign focused on conveying a clear message: the Chocolate Chip Brioche Rolls are the perfect accompaniment for the sweetest moments of the day.
Create
The creative concept of the spot was based on capturing the sensory experience of enjoying a chocolate chip brioche roll. From the fluffy texture to the pleasure of finding chocolate chips in every bite, we designed a storytelling that combined the warmth of home with a touch of indulgence. The strategy included the use of vibrant and dynamic visual elements that highlighted both the product and the moment of consumption.
Inspire
The spot features a family enjoying a special moment together, where the Chocolate Chip Brioche Rolls are the center of attention. With carefully crafted images, we captured close-ups that emphasize the texture and shine of the chocolate chips. The audiovisual production also included cheerful music and a dynamic rhythm that reinforces the feeling of pleasure and enjoyment associated with the product.
“Sabor Verleal” Campaign Verleal
Product Shooting La Gula del Norte
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